Manifesto

We believe Brazil has a bright future and a key factor in our success will be the ability to communicate in foreign languages. It's with this conviction that we set out sight on the goal of making Brazil into a bilingual country. For such an ambitious goal to be achieved, we must rethink the way languages are taught and thus we set forth our manifesto:

• We believe in making things simple, easy and fun.
• We believe technology should be used to enhance learning and human interaction, but not to substitute it.
• We believe we can impact the world deeply by being inventive and creative.
• We believe people should be treated as individuals and given special treatment in all cases.
• We believe things can always be done in a better way.
• We believe in inspiring our competition and in being a model for them to copy.
• We believe teaching and learning should be made an integral part of life.
• We believe in learning on the go, in finding new and unexpected ways to help people learn and practice their abilities.
• We believe our public schools can be changed in such a way that our kids truly learn from their language classes.
• We believe Brazil can and will become a bilingual country.
• We believe we have a bright future ahead of us.